Fig Magazine

Art Direction
Print & Editorial Design

Creative Direction: Deb Brandt, Fig Industries
Photography: Karlo Gesner, Fig Industries

Aiming to highlight loving local, Fig Magazine showcases the best shopping, dinning, entertainment, and community events in all four of it’s Eastern Pennsylvania locations in Bethlehem, Lancaster, Kennett Square, and West Chester.

Realizing thriving downtowns are not just a collection of buildings but a mix of unique stories from hard working entrepreneurs and small business owners, this quarterly lifestyle magazine focuses on a different topic each season. Past topics include living well, local shopping and dinning, arts & culture, and gifting & giving.

Acting as both an Art Director and Designer I worked primarily on Fig’s Chester County locations—Kennett and West Chester— and Bethlehem. I also assisted on designing advertisements for Lancaster. Working as a team across all four locations we developed mood boards for each issue’s theme, and then collaborating with a photographer I styled each of the shoots based upon that theme. I was then able to use those photographs to design the full layout of each issue.

Click on each cover bellow to view the full issue.